100 Story Building is a social enterprise developing creativity and literacy for children and young people, through workshop programs, online learning and community engagement. The way they engage children with books using dynamism and creativity is something we wanted to emulate when they asked us to design their Annual Report.
Research
100 Story Building's Annual Report is traditional in that it is a report written for and presented each year to the organisation's board. It is unique in that it is also written for and presented to the children whose colourful artwork decorates the 100 Story Building walls. Being mindful of wanton assumptions when speaking directly to young people, we wanted to incorporate as much as we could from their side of things. So, we decided to spend a week in the 100 Story Building world, working with the children to develop artwork and a language we could use in our design of the report.
Concept development
Partnering with Sondo Marketing for the written side of the report, we applied the artwork and outline we'd drawn up after our week in situ at 100 Story Building.
Application
After some back and forth feedback from both parties, we settled on an interactive, digital format for the final report. After including relevant hyperlinks and documentation, we also included a few links to some online games and puzzles—just in case any of the board members got bored half-way through.
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The Outcome
Working with the people and kids at 100 Story Building is always an absolute pleasure. Each year we endeavour to produce something that is as unique, as creative, and as impassioned as what happens there every single day.
